Freelance Consultant
Vincent Alfaro Design & Consulting
Frisco, Texas  |  May 2017 to Present

I'm a freelance creative services provider with core offerings in branding, digital design, UX strategy, and business development for personal brands and small businesses.
User Experience Designer
Live Nation Entertainment and Ticketmaster
Dallas, Texas  |  December 2014 to May 2017

Managed UX/UI, design and branding projects across Live Nation/Ticketmaster, Eventjoy, TicketWeb, Ticketstoday and TT Custom Tickets. Designed, directed and delivered creative concepts. Created systems for managing brand assets, and worked with multiple Live Nation teams to create presentations, ticket designs, brand guides and UX.

Interactive Digital Designer
Virginia Commonwealth University
Richmond, Virginia  |  February 2012 to December 2014

Delivered digital strategies to a variety of VCU departments, and helped clients discover, produce and manage their digital experiences. My roles quickly evolved to require a mix of creative direction, content strategy, UI/UX design and project management.

Freelance Art Director
West Cary Group
Richmond, Virginia  |  July 2011 to February 2012

Collaborated with senior managers on design strategies. My concepts served corporate accounts like Capital One Bank, Genworth Financial, Dominion Resources, Allianz Global Assistance and MeadWestVaco. Gained valuable insights into brand development, asset management and operating in an integrated marketing agency. 

Creative Director
Momentum Performance
Wilmington, North Carolina  |  July 2009 to July 2011

Started an automotive performance parts company specializing in premium turbo kits. Collaboratively researched, designed and developed key products. Invented the MP brand language, and established a solid team culture with a “Push Forward” mantra. Produced all creative and marketing projects. Engineered and designed product packaging for entire product line.

Senior Graphic Designer
National Speed, Inc.
Wilmington, North Carolina  |  July 2008 to July 2011

Launched National Speed, America's premiere automotive performance center. Helped NS build a brand from the ground up as senior graphic designer. Shortly after we gained traction, roles and responsibilities quickly shifted and I began to manage larger, more strategic projects. Art direction, creative direction and production became my areas of expertise, allowing me to take ownership and create better branding systems and processes.
George Mason University
Fairfax, Virginia
August 2003 - May 2007

School of Art and Visual Technology
B.A. in Graphic Design
Minor in Multimedia

School of Business
Minor in Business
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